Built for Solar.
Not Retrofitted.
Why the world's fastest-growing solar companies are ditching Salesforce, HubSpot, and GoHighLevel for a CRM purpose-built for solar project management.
The Quick Comparison
Legacy CRMs require expensive customizations. Spark CRM is Solar-Native — it works for your business from day one.
| Feature | Spark CRM | Salesforce | HubSpot | GoHighLevel |
|---|---|---|---|---|
| Solar Workflows | Native | Custom Build | Third-Party App | Manual Setup |
| Project Tracking | Built-In | Add-On ($$$) | Not Available | Basic |
| Utility Rate Engine | Integrated | External API | Not Available | Not Available |
| Proposal Generation | One-Click | CPQ Add-On | Integration | Template Only |
| Implementation Time | Days | 3-6 Months | 1-2 Months | 2-4 Weeks |
| Total Cost | Predictable | $50K+ Custom | Per Seat + Apps | Low + Manual Work |
Spark CRM vs. Salesforce
The Problem
Salesforce was built for enterprise sales teams, not solar installers. You'll spend $50K+ on consultants just to configure solar-specific workflows, utility rate calculations, and project milestones.
The Spark Advantage
Spark CRM was built from scratch for solar. Site surveys, permitting workflows, utility interconnection tracking, and financing options are all native. Zero customization required.
Spark CRM
Solar-Native.
Built from Scratch.
Spark CRM vs. HubSpot
HubSpot is a marketing platform pretending to be a CRM. It's great for email campaigns, but it has no concept of solar project stages, NEM 3.0 calculations, or permitting timelines.
- Full Project LifecycleTrack every deal from lead to PTO in a single, unified view designed for solar operations.
- Utility IntelligenceIntegrated rate engine pulls real-time utility data to power accurate savings estimates automatically.
Spark CRM Pipeline
Spark CRM vs. GoHighLevel
GoHighLevel is a marketing automation tool with a CRM bolted on. It's cheap, but you'll spend countless hours building custom pipelines, zapier integrations, and workarounds for solar-specific needs.
Spark CRM gives you industry-specific intelligence: automated site assessment workflows, utility rate imports, financing comparisons, and permitting timelines — all out of the box.
